My Focus

Focus on user's needs

Focus on anticipating what user's might need to do and ensuring that the interface has elements that are easy to access, understand, and use to facilitate those actions. A good user experience brings together concepts from business objectives, user research, content strategy, information architecture, visual design, interaction design and usability. So I always put my effort in create most user friendly UX designs.

01. Research

I conduct research to understanding user behaviors, requirement, and motivations by conducting interviews, surveys, usability evaluations etc. With the help of attitudinal and behavioural approaches to get a statistically reliable assessment, I also conduct surveys - online and offline. It helps me discover patterns among larger groups.

02. Information Architecture

I like to organize information in the simplest way to help users understand where they are, what is around, and what to expect. As I realize that users need solutions with the least amount of time and effort, I spend a lot of time organizing content; keeping it short and crisp. So, it’s easy for users to find what they are looking for.

03. Visual Design

I play with the elements and principles of design. I believe layout can do wonders. Usage of the right pictures has a positive impact on the end users. Users are more likely to read the curated content when they get hooked to the images used. Ultimately, that helps in learning what the product/website offers and all about the business.

04. Interaction Design

In addition to the other elements & principles, I invest a considerable amount of time working on the user interaction behaviour factors, utilizing them to improve the user interaction with the product/website. All my designs are done by understanding how users interacts and how the product reacts to the users’ inputs and provides feedback.

05. Usability

My core skill is aesthetic, memorable and minimalistic design, which ensures ease of use of the product. And making use of my analytical skills, I create responsive design with pixel perfect UI. Being an avid user of several apps, I constantly think about opportunities to improve by discovering problems in the experience, for the betterment of the product.

06. Content Strategy

My main intention here is to bridge the gap between the goals of users and businesses. I use short and crisp content to ensure that it reflects how the users think and feel. As UX and content come hand in hand, I craft the content to create a positive impact on the users. I thrive to deliver a better experience after all.

Portfolio

Check out some UX projects

I’ve had the opportunity to work on a variety of UX design projects. Here are a few highlights from my journey.

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Project 1

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Project 2

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Project 3

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Project 4

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Project 5

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Project 6

My Hobbies

Other passion when get time :)

Pencil Sketch

Pencil sketches and portraits

I love to do pencil sketching when ever I get time. Mostly I like to draw portraits and landscapes. I Like to share some of my pencil sketching here. Please check it.

Pencil Sketch

3D modeling and sculpting

3d modeling on softwares like maya, zbrush etc. Here in my gallery you can check out my 3d models which I created using the zbrush and Maya.

Pencil Sketch

Animation

Animation is the process of creating a continuous motion and shape change illusion by means of the rapid display of a sequence of static images that minimally differ from each other.

About Me


 My Picture

Naju Rajendran

Lead UX Designer

I’m a dedicated UX designer with over 13 years of experience. I have a strong understanding of web technologies and design standards, and I create smooth experiences across web and mobile platforms, including responsive design that follows WCAG and ARIA accessibility guidelines. I’ve worked closely with customers and stakeholders to gather requirements and turn them into user stories, use cases, and clear design documents. I often collaborate with teams to brainstorm ideas and create wireframes and clickable prototypes that help improve products and support business growth. I also have basic knowledge of front end development tools like HTML5, CSS3, Bootstrap, JavaScript and React.js and also familiar with DevOps tools like Jenkins and Azure DevOps. I’m self motivated, good at handling multiple tasks, and always eager to learn new skills. I have strong communication and people skills, and I work well with different teams and departments. I am always willing to learn new technologies and update my skillset to the current trend. Excellent communication & interpersonal skills and can move diplomatically with people.